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Sweepstakes vertical is one of the most interesting verticals in affiliate marketing. It can help you to start your affiliate journey and gain experience. However, let us first be clear up with what sweepstakes are and how they coped with all the changes that 2020 has brought?

What are sweepstakes? 

Sweepstakes is a kind of offer where users have to sign-up (or perform another target action) to win something. Some of the common prizes are mobile phones, smartwatches, travel vouchers, gift cards, etc. 

How was sweepstakes vertical doing through the past year?

If we are talking about the sweepstakes vertical in our CPARK company, then it was doing pretty good with more focus on CPL ( Geos EU and Tier 1).  CC was doing not bad, but CPL was working better for us and we had more requests for CPL. In general sweepstakes vertical was working well, but like any other vertical it is sensitive to fraud, so one needs to use just good quality traffic and engage real users. 

Are sweepstakes are still booming in 2021?

Yes, absolutely. It’s a pretty stable and interesting vertical, which has been working well last year and continue working in 2021. Especially offers when users can win some gadgets (like iPhones, smartwatches, etc). It’s a popular theme for users.  
All things can work out if you find the right traffic and will create good-working creatives. Once you have it, you can have good numbers.

 
Have you seen a decrease in CR over the years as users are losing trust in the “lotteries” on the internet?

CR depends on the kind of traffic and traffic quality. From our experience with sweepstakes, we observe different conversion rates (CR is higher for example for CPL sweepstakes comparing with CPA CC). And it’s normally because CPL flow is easier than CPA. However, even for the CPA model, there is a different CR. If we are talking, for example, about social traffic, there is a higher CR. 
People are still interested in winnings some goods, especially for free. And it motivates them to take part in lotteries.

What are the top-5 GEOs to go for?

For CPARK, it’s US and EU (FR, DE, IT) for both models CPL and CPA. 

Would you recommend the same GEOs for newbies or is it better to start with less competitive locations?

If you are newbies in this industry we would recommend you to try some less competitive locations, especially if you don't have big budgets. It's better to try some geos like TH, ID, MX, or BR. Once you see some good results and have more budget you can break into competition for USA and EU users.

And lastly, try to be creative. Find your own way to catch user's attention. Don't wait for the next trend in affiliate marketing, as nowadays successful are those affiliates that are setting the trend, not the ones waiting for it. 

The affiliate marketing industry is growing steadily. However, the key question is, how much can you really earn in affiliate marketing now? Is it still profitable?

Examples of famous super-affiliates can quite inspire, but what is the reality for most newbies? Some become more sceptical after some months spent with no earnings or just small ones. Some lose hope and give up; the others start looking for ways how to earn more. So, what's the real affiliate earning?

 Affiliate marketing is all about persistence and continuing. You can't assume that your profit will always be the same if you once earned some good amount per day. There are plenty of cases when, after earning very modest income for a long time, people skyrocketed overnight. It is all about choosing the right niche and the right strategy. And there are plenty of opposite cases as well. 

Getting the desired sums might take a while. Usually, it takes from 6 months to several years to start making profits. However, your overall success depend on your ability to create quality content, optimize for SEO, drive traffic, and promote your affiliate products. If you want to be sure that your goals are achieved in time you want, you need significant planning, strategizing, and implementation.

You're passionate about social media? Use that to connect to the right people on the right platform. Whatever you do, just remember: Focus. Testing. Data. Those are the three magic words of affiliate marketing. 

First of all, you should make a difference between the different pricing models under which a conversion happens. 

The most popular types of these are: 

CPA (cost per acquisition or cost per action) 

CPC (cost per click) 

CPI (cost per install) 

CPL (cost per lead) 

CPM (Cost per thousand) 

CPA marketing is an exciting business where new opportunities emerge every day, but with them – so do the challenges. CPA marketing can be an attractive business model for people who are just starting out in online marketing and for established marketers alike.

Unstoppable offers, dream-like ROI and long-term income all indicate to a super high earnings potential. 

Looks as if you've found the winning formula? Not so fast! 

While being a CPA affiliate may look attractively from the outside, still it takes lots of work, planning and experience to succeed. 

Competition in popular verticals can be dreadful and without being adequately prepared and having a strong understanding of the market, you're gonna find yourself in deep waters. That's why you have to enhance your skill set and ultimately – get you closer to the life you wanna live. 

Join CPARK and let's push your boundaries to unlimited income together.

As an affiliate with CPARK, you can level up your income by participating in this program. We are sure you wouldn't want to give away this opportunity. Would you? 

CPARK is one of the most trusted affiliate networks. 

How to win extra income with us? 

If you are a new publisher on CPARK, you stand a chance of winning $100 for MINIMUM for your campaign efforts. What you simply have to do to qualify for this extra income is to get $2 000 from your campaign earnings in two consecutive months, starting from July 1, 2020. And then you will receive a bonus in September 2020.

 If you are already our partner, you should increase your campaign earnings by $ 2 000 what will bring you bonus 5% from your campaign earnings. 

Please note that this program is valid from July 1, 2020 till August 31, 2020❗ 

Double your campaign earnings and get a bigger bonus! Earn 15k$ and get your 750$ bonus! The sky's the limit: the more you do the better you earn! With us it is possible!

Business owners have constantly to look for new strategies to increase sales and revenues. Retaining existing customers is vital, but so is attracting new ones. Affiliate marketing can help you to diversify your revenue streams by finding new ways: creating own programs to boost sales in new markets or participating in existing to earn extra cash. Here are a few of the ways affiliate marketing can help your business: 

- Expanded Reach ( running an affiliate marketing program is an easy way to expand brand awareness and market reach without investing heavily in marketing). 

- Targeted Traffic (by working with affiliates you'll get targeted traffic that's appropriate for your business).

 - Engaged New Customers (affiliate marketing helps to attract new customers when they buy through your affiliate program. This converts them more easily from a new into an existing customers. You can also start marketing to them through email marketing. They're a slightly different engaged customer and need to be marketed differently). 

- Increased SEO ( search engines will bump up your rankings based on backlinks and your SEO will be heavily influenced). 

- Increased Revenues ( you'll be able to generate revenue faster by both creating your own affiliate program and participating in affiliate programs as a publisher. In this way, you'll create two separate revenue streams for your business). 

Affiliate marketing can be an effective way to save your business once the economic recovery begins. There's no limit on how much you can earn as an affiliate marketer or program owner. Are you ready to create new revenue streams and save your business right now?

It is high time for examples of successful players which have made their mark in affiliate marketing! These guys were able to earn money with affiliate programs and so can YOU. 

The first one is a guy that started as a media buyer and continues rocking hard doing it. 

Affiliate Marketing Success Story Number 1 

From Turkey to the World 

The first example we’d like to give you really knows how to make money online as an affiliate! When he was just beginning, he was starting to venture into affiliate marketing and, as expected, was quite the newbie, but was super focused and full of enthusiasm. He didn’t know how to make money as an affiliate but would get there fast. One guy started to help him earn money with affiliate marketing with a keen focus on the basics. The affiliate was choosing offers, optimizing campaigns and he was quickly evolving. Of course, he made some media buying mistakes. 🆘 At the beginning, everyone makes mistakes, but that’s part of the media buying process. He persisted and never gave up. He’s got awesome analytical skills.This guy was actually a math teacher, which means he could analyze data like a pro.⛔ Don’t get us wrong: 

You don’t need to have a formal mathematical background to do this. Even so, it’s obvious that a sharp analytical perspective and a fine attention to detail are key. 💯Another advice, coming directly from the guy himself: Think bigger❗

At the beginning he was quite anxious and worried every time he lost 50 cents. One evening, the campaign was losing close to 50 bucks.He was confident and patient and didn’t touch it. Afterwards, with a few more adjustments, he saw that campaign improving and becoming very profitable. That was a game changer!He was able to start making money in affiliate marketing.Careful, though.This is not to say that you should just watch your campaigns sinking like the Titanic 🛳️ without doing anything about it.But if you trust your media buying strategy and know what you’re doing, patience becomes your best quality! Coming back to thinking bigger:The main point is finding your first really profitable campaign! From there, you shouldn’t be scared of trusting yourself and going for other awesome media buying campaigns. You can even become ready to launch in more complex Tier 1 countries! What did this guy do with the money from the first really positive campaign he had? He reinvested all his earnings to launch more campaigns! That’s how it’s done! The first step for him was simple: Finding potential gold mines within the traffic sources. These goldmines can be as broad as a segment or as narrow as a placement. Then, what? He capitalized on them! Keep rotating offers and optimizing to be able to face your competition with a certain advantage to stay ahead of the curve. That’s how to earn money from affiliate marketing. 

Other important details that show the power of wicked analytical skills: The guy was always testing batches of creatives and banner ads, for example! The guy was always observing the performances of his banners on a daily basis, and watching out for slight campaign variations. He was mindful of such indicators as CTRs, CRs, constantly keeping a record of each metric and always adapting so he could boost performances and hit that special sweet spot. Along with creatives, he also used the same principles to optimize other parameters. He was especially focused on placements and zones, and even crossed performances between creatives and specific zones, for instance. 

Our affiliate expert advice? Be like this successful affiliate marketer and always keep track of everything. 

This is another important tip: 

Keep a tight and organized record of your changes and tests, or else you’ll get lost and they’ll have been all for nothing!

He started with only one traffic source and then moved on to others. Today, he’s working in at least 3 or 4 and making an average of 30.000€ per month in revenues. 

If you consider that he’s getting amazing margins between 30-40%, you can easily see that he’s playing the game like a rich master and still making money as an affiliate.

Social discovery offers are in almost every affiliate network, however, to choose a proper network from a huge variety is not so easy. We did it for you and are ready to share a fresh overview of CPARK CPA network, where there is not only social discovery, but also sweeps and mobile subscriptions.